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JD Jordan

Executive Design Director, MaxMedia
Speaker

Iron Unicorn: A UX design game show — March 3rd

Running a requirements workshop or design lab is an essential tool used to gain insight from both stakeholders and users. Blah blah blah. But shouldn’t it be fun as well as fruitful? Behold! Iron Unicorn—a requirements session workshop combined with a little bit of Who’s Line is it Anyway and Iron Chef—to demonstrate behavioral tools, rhetorical tricks, and creative ways to elicit rather than gather requirements to get the best results. But in a game show format. Because, why not?

  • Participants will be taken out of the comfort zones and forced to collaborate with friends and strangers in a rapid-fire format that encourages design thinking and quick brainstorming
  • Participants will get to practice playing the roles of business representatives, end users, and designers of all levels as their research, create, and present.

About JD

JD Jordan is a designer and a novelist who likes to speak and write about important sh*t. He also likes dinosaurs. JD is a veteran visual and UX designer with experience with some of the biggest agencies, consultancies, and brands in the USA. He was co-founder of the #1 Clutch-ranked UX agency, J+E Creative and currently serves as the executive design director for MaxMedia in Atlanta.

He’s the author of the acclaimed novel, Calamity, an occasional contributor to Newsweek and Paste, and an experienced design educator and public speaker. He’s taught UX design at General Assembly, The Creative Circus, and The Atlanta College of Art and history at the University of Georgia. In his career, he’s designed experiences for AT&T, Cox, Deloitte, Delta, Emory University, Georgia Pacific, The Home Depot, IHG, The Magnificent Mile Association, Mannheim, Miller Brewing, NCR, The National Institutes of Health, Samsung, UPS, Volvo, The Weather Channel, Sears, WebMD, and many others.