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Joseph Reyes is a User Experience Researcher with expertise in user behavior analysis and UX design. With a Master’s in User Experience from Claremont Graduate University and a background in psychology, he blends cognitive psychology with design thinking. He has hands-on experience with CRM systems, nutritional data platforms, and dating apps where he uses user insights to drive effective design changes and improve user satisfaction. He has volunteered for WIADLA since 2023 and enjoys how IA helps create impactful design in the real world.