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This year's theme: IA for Good

The world may be full of big profit-focused businesses, but here in LA, there are several for-profit companies with a conscience. We're going to hear how they're trying to make life better for people, and we'll explore ways we can all help people in LA live healthier, happier, more productive lives.

Event date
Sat, 24 February 2018

Venue, parking and transit


1615 16th St, Santa Monica, CA 90404

LA Metro: 17th Street + SMC Station (Expo Line) is right next door, so we encourage everyone to use Metro and/or carpool.

Expo Line Info
Park + Ride Info

On-street parking is metered** ($1 per hour; 3-hour max) on 16th Street.


8am - 9am - Check-in + Registration

Once checked in, grab some coffee and a muffin, and then chat with our gracious sponsors to see how they might be able to help you with something!

9am - 12:25pm - Morning Program

Speaker presentations and then attendees will be divided into teams. (Includes one 15min break)

12:25pm - 1:25pm - Lunch

The India Jones food truck will be offering up their tasty bits! (Attendees are responsible for their own lunch.)

1:25pm - 4:45pm - Afternoon Program

Teams will collaborate on solving their chosen design problem before everyone reconvenes for closing discussion. (Includes one 15min break)

4:45pm - 6:30pm - Mentoring + Post-event Social

Food, drinks, games, music and mentoring by LA's most engaged designers.

The Unintended Consequences of Being

Arturo describes himself as a web, philosophy and music nerd, but he's much more than that. As the Founder and CEO of @heykluge—a firm that specializes in unified brand, product, and design strategy—he has developed quite an understanding of how ethics plays into the practice of design. His talk, The Unintended Consequences of Being is sure to illuminate.

The (Small) Business of Healthcare

Sarah's talk, The (Small) Business of Healthcare, will focus on the work PatientPop is doing to help small medical practices connect with the patients who need their services. These businesses are a vital part of our healthcare system, and in an age when shopping online to find affordable healthcare is almost as important as getting it, these small businesses need solutions designed specifically to address business and patient needs.

Not a Side Project: Making 'Good' Integral

Matthew Manos is the Founder/Managing Director of verynice, and Assistant Professor at the University of Southern California. Books include How to Give Half of Your Work Away for Free, and Toward a Preemptive Social Enterprise. He is also the Creative Director behind Models of Impact.

Called “crazy or genius” by Forbes, named one of seven millennials changing the world by The Huffington Post, and recognized by LinkedIn as a top millennial influencer to follow, Matthew’s pioneering work in the fields of design and social enterprise has inspired thousands of practitioners to engage in socially and environmentally responsible business.