Zürich 2025

Thursday, 6 March 2025

13:30 – 17:30

Design AI Prompts and Workflows to Improve User Journeys (Workshop)

AI is the biggest change to our domain since its creation. However, it can also be a tool to help you plan for change. In… Read more

Noz Urbina
Designer, Strategist, Podcaster, Lecturer

Saturday, 8 March 2025

13:00 – 13:30

Registration

13:30 – 13:45

Opening Session

13:45 – 14:15

Exaggerated Federalism? Why we designed 3 different solutions to the same problem.

Over the past 2 years, Angie has been involved in the information architecture of the websites of three major cantons in the North West of… Read more

Angie Born
Lead Link Global Company Circle, Liip

14:15 – 14:45

Introducing UFMn 3.0: Making processes understandable with «User­flow Model and No­ta­ti­on»

«Userflow Model and Notation 3.0», or UFMn 3.0, is a project communication and collaboration booster for all stakeholders. Sandra co-authored this design library to visualize… Read more

Sandra Hohl
UX Architect, Senior IT Consultant, Erni

14:45 – 15:15

Can Everyone Shop? The Accessibility of Swiss Grocery Apps

Buying groceries online can be a game changer for people with disabilities ‒ but how accessible are Swiss grocery apps? In this talk, I’ll share… Read more

Dimitri Wüest
UX Designer, Migros

15:15 – 15:45

Coffee Break

15:45 – 16:15

Designing an AR Viewer to Navigate Changing Geospatial Information Needs

In this talk, we report on the results of a project conducted in collaboration with OpenGIS.ch and supported by the Swiss Innovation Agency Innosuisse. It… Read more

Anton Fedosov
Professor of Digital Experience Design, IIT FHNW

Elif Gürçınar
Research Associate, IIT FHNW

16:15 – 16:45

AI as Design Material: Adapting to Create a Human-Centric Future

The age of AI is here, and it’s changing everything about how we design. No longer static or predictable, our design material is now intelligent,… Read more

Pascal Geronimi
Change Agent, Puzzle ITC

16:45

Closing Session and Networking