Join us for World IA Day in Los Angeles this year on Saturday, March 8, 2025 at the ArtCenter South Campus 950 Building, located in Pasadena, CA.
The 2025 theme for World IA Day is "Challenges of Change: Adapting Information Architecture for an Evolving World."
This year’s event will feature a program packed with amazing speakers and presentations, activities, and the in-person, connective experience that just can’t be beat. Expect a full day of sharing knowledge and networking with people who are passionate about information architecture, research, content strategy, UX, and UI design.
Food and drinks are included in the cost of the ticket and will be provided throughout the event.
Free professional headshots available from 9am to 10am.
ArtCenter will also be offering free shuttle service to its Hillside Campus from South Campus all day.
PROGRAM SCHEDULE
9:00 AM Doors open (Attendee check-in, breakfast provided by WIADLA, networking bingo, free professional headshots)
10:00 AM Welcome
10:15 AM "Rather than Adapting Change, Might as Well Drive it Forward: From UX Research in Architecture to the Research Perspective of the Evolving World" Presented by Chun-Ling (Vanya) Hsu, Design Research Specialist at Architecture Design Firm
Working as a design research specialist in the architecture and design industry, what change impacts us when researching the users in the built environment? What is the difference between studying the physical world and the digital world? Vanya will explain her work in understanding the user's needs in the physical environment and how information architecture is inherently used in day-to-day.
10:55 AM Break
11:10 AM "Befriending the LinkedIn Algorithm" Presented by Lynn Boyden, Business Analyst at Lane County Government
Lynn Boyden will teach you how to use the UX methods and approaches you already know and love to improve your resume, portfolio, and LinkedIn profile, getting you better jobs in your feed and getting your profile in front of recruiters and hiring managers.
12:10 PM IA Activity
12:45 PM Lunch (Provided by WIADLA)
1:45 PM "How Information Architecture Helps Us Navigate Rapid Changes" Presented by Chris R. Becker, Senior UX Designer, Educator, Author
Information architecture is a living breathing reflection of organizations and of rapid change. Change can happen from many places (user needs, AI shifts, stakeholders, market headwinds, etc). We'll learn how IA helps align people who are making rapid changes; expose rapid changes and can be a living record of change; and facilitate a 10,000 ft-view for leaders overseeing rapid change.
2:25 PM Break
2:40 PM "Accessibility: It's Not Rocket Science" Presented by Paul Lumsdaine, Head of Research and Design Operations, Enterprise Business Information Services, NASA Jet Propulsion Laboratory
Accessibility benefits everyone, and makes the world more usable for people with disabilities. But why aren’t companies prioritizing accessibility and why do teams struggle to make accessible products? The answer is actually much simpler than you might think.
Paul will talk about how information architects, including designers and researchers, will pave the way to a more accessible future.
Why this talk matters:
- Technology and design has made information much more accessible to the masses but has unintentionally also created barriers
- Getting teams and organizations to make the world more accessible is critical to our future
If you’re already familiar with usability, user experience, information architecture, and product design, this talk will deepen your understanding of how accessibility benefits everyone and how researchers and designers can lead the way in creating services and products that are more usable for all.
3:25 PM Networking Scavenger Hunt
3:55 PM Break
4:10 PM ArtCenter Student Showcase
4:55 PM Closing Remarks
VOLUNTEER to join the planning team for World IA Day 2026!
Sign up or contact Julie at losangeles@worldiaday.org for any questions.
FOLLOW WIADLA
Venue, parking and transit
Venue Address
ArtCenter South Campus 950 Building
950 S Raymond Ave
Pasadena, CA 91105
Visitor Information
Parking
- Visitor parking is available in the ArtCenter South Campus parking lot at the intersection of Raymond Avenue and E Glenarm Street.
- Accessible parking is located on the north side of the parking lot, near an accessible entrance.
- Entrance to the parking lot: Use the southernmost entrance of the building for access.
Directions by Car
ArtCenter South Campus is conveniently located in Pasadena, just 10 miles from downtown Los Angeles.
Shuttle Service
ArtCenter operates a free shuttle, ensuring smooth travel between its campuses and key transit stations.
- Stops: ArtCenter South Campus, Hillside Campus, and Metro Gold Line stations (Memorial Park, Del Mar, and Fillmore Stations)
- Shuttle Schedule
- Shuttle Route
Public Transit
For those using public transportation, ArtCenter South Campus is one block south of Fillmore Station on the Metro A Line (Gold Line).
- Metro A Line (Gold Line) connects Pasadena to Downtown LA.
- Local Bus Service: Pasadena Transit
- System Map: Pasadena Transit Map
- Routes & Schedule: Pasadena Transit
- Metro Bus & Rail Information: Metro Los Angeles
Nearby Landmarks & Accessibility
- Fillmore Station (Metro A Line) – One block north
- Blair High School – Southeast of campus
- Petsadena Animal Hospital – Across the street (west)
- Downtown Pasadena – A short drive away
- Los Angeles International Airport (LAX) – Approximately 30 miles southwest
- Hollywood Burbank Airport (BUR) – About 16 miles northwest
